LAUNCH

Project: Brand Identity & Collateral (school project) | Date: 2024

This was part of my case study in my final year of my degree. The project required us to come up with a new design solution to a ‘problem’ we faced in our own lives. I designed Launch, a company that partners with universities to help students get their feet under them as they begin their post-secondary career. 

This project was developed as a solution to a problem faced by countless university students every year, seeking to find ways to enhance and improve the experiences of university to make it more hospitable, personable, and familiar. Launch equips students in many different ways, including their customizable care packages available to students moving into student housing for the first time.